COMMERCIAL & CREATIVE · BRAND & MARKETING ADVISOR · NON-EXECUTIVE DIRECTOR
Coaching & developing marketing leaders
I'm not a coach who's studied marketing leadership. I've done the jobs. Hands-on coaching and mentoring for the emerging leaders in your team, passing on the commercial judgement, confidence and outside-in thinking that usually takes years to pick up. One-on-one, or as a group with your marketing team.
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Ways to work together
1:1 Coaching
Private, tailored, built entirely around the real work in front of that person. A space to think out loud, test decisions, and grow into a bigger role faster than they would alone.
Best for: accelerating a high-potential person, someone stepping up, or someone who needs to hold their own in executive rooms.
Workshops
Focused, practical sessions on a specific piece of marketing craft - positioning, campaign strategy, using AI without losing judgement, presenting to an executive audience. Built around your business, with work your team can pick up ready to go from Day 1.
Best for: teams that need a specific capability lifted, quickly.
Team offsites and facilitation
Facilitating marketing team offsites, planning days and strategy sessions. An outside voice in the room keeps the conversation honest and stops it defaulting to the loudest person or the existing plan.
Best for: leadership and marketing teams needing alignment, or a reset.
Keynotes
Speaking to conferences, industry events and company gatherings on marketing leadership, brand, and judgement in the age of AI. Tailored to the room, with something people can act on rather than just enjoy.
Best for: conferences and company events wanting substance rather than a motivational hour.
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What you get
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Coaching and training built around the real work and decisions on their desk - not a generic curriculum
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The commercial judgement to connect marketing decisions to what the business actually needs
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The confidence to hold a point of view, and to argue it well in a room of senior people
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Outside-in thinking as a habit: starting with the audience, not the competitor or the internal view
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A sounding board who's done their job, and can name what they're not seeing yet
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Emerging leaders who make sharper calls, and better retention because your best people can see they're being invested in
If the issue is direction rather than capability, start with the strategy that gets you chosen. If nobody senior is owning marketing at all, that's marketing leadership and advisory.